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Merino Innovation

about merino

Benefits

Comfort

Fashion isn’t just about how you look but how you feel, and Merino has numerous natural attributes that make it one of the most comfortable of fabrics to wear.

Its superfine fibres feel like silk next to the skin. It also has the ability to respond to changes in temperature, keeping one warm when it’s cold or absorbing moisture and releasing it as you exert yourself.

Winter or summer, Merino has you feeling great.

Breathability

In extreme exertion, you need a garment that 'breathes', which means it must be able to absorb perspiration and release it into the air. No fabric does that quite like Merino.

The hydrophilic core of the Merino fibre has an amazing capacity to absorb liquid - up to 35% of its own weight - so it's better than synthetics at removing sweat from the skin, moving it away, and releasing it as vapour.

Multi-climate

While synthetics are passive, Merino is active, reacting to changes in ones body temperature to keep you warm when you're cold but releasing heat and moisture when you're hot.

Elasticity

The natural elasticity of the Merino fibre means they stretch with the wearer, but then return to their natural shape so there is less chance of garments sagging or losing their shape.

Health

Australian Merino has a number of health benefits including improved sleep for the general population, greater weight gain and reduced risk of SIDS for babies, and lower incidence of microbial infection for hospital patients.

Softness

Prickly wool clothing is a thing of the past. Merino is much finer than other types of wool and feels luxuriously gentle against your skin.

Sweat/moisture removal

Merino is more effective than synthetics at absorbing sweat next to the skin, and moving it away to evaporate, helping to keep you cool and dry during exertion.

Wicking

Merino wool is weakly wicking in its natural state, making it ideal for socks, but this behaviour can be increased or decreased by the application of different finishing treatments.

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